The 4’s of Diamond Quality: Complete Buyer’s Guide [2025]

When shopping for diamonds, understanding quality is essential. Whether you’re purchasing an engagement ring, anniversary band, or luxury jewelry piece, the 4 C’s are the universal standard for evaluating diamond quality and value.

At Houston Jewelry, we help clients navigate diamond selection every day. This comprehensive guide breaks down each of the 4 C’s so you can make an informed decision with confidence.

## What Are the 4 C’s of Diamonds?

The 4 C’s were established by the Gemological Institute of America (GIA) to provide a consistent way to evaluate diamonds worldwide. They represent the four key factors that determine a diamond’s quality, rarity, and price:

1. **Cut**
2. **Color**
3. **Clarity**
4. **Carat Weight**

Each factor works together to create the diamond’s overall beauty and value. Understanding how they interact will help you find the perfect stone for your needs and budget.

## 1. Cut: The Most Important C

**What It Means**: Cut refers to how well a diamond is shaped and faceted from its rough form. It’s about the precision and artistry of the cutting process—not the diamond’s shape.

**Why It Matters**: Cut directly affects a diamond’s sparkle and brilliance. A perfectly cut diamond will reflect light optimally, creating that coveted sparkle. A poorly cut diamond may appear dull even if it’s colorless and flawless.

**Cut Grades** (GIA Scale):
– **Excellent** – Maximum brilliance and fire
– **Very Good** – Excellent sparkle with good light return
– **Good** – Fine sparkle, slight light loss
– **Fair** – Noticeable light loss
– **Poor** – Significant sparkle reduction

**Pro Tip**: We recommend focusing on “Excellent” or “Very Good” cut grades. The investment in superior cutting pays off in long-term beauty and value retention.

## 2. Color: How Colorless Is It?

**What It Means**: Diamond color refers to the presence (or absence) of color in the diamond. Even “colorless” diamonds can contain subtle hints of yellow, brown, or other colors.

**Why It Matters**: Subtle color differences significantly affect beauty and price. A completely colorless diamond is rarer and more valuable than one with yellow or brown tones.

**Color Grades** (GIA Scale):
– **D, E, F** – Colorless (highest value)
– **G, H, I, J** – Near Colorless (excellent value)
– **K, L, M** – Faint Color (good budget option)
– **N-Z** – Light Color (budget-friendly)

**The Sweet Spot**: Most buyers choose H-I color. The difference from D-F is imperceptible to the naked eye, but the price difference is significant—saving 15-20%.

**Pro Tip**: Unless you’re purchasing a very large diamond (over 2 carats), color differences won’t be noticeable to the naked eye.

## 3. Clarity: Internal Characteristics

**What It Means**: Clarity measures the absence of inclusions (internal) and blemishes (external) in a diamond.

**Why It Matters**: Inclusions and blemishes can affect light transmission and potentially impact the diamond’s durability. Fewer inclusions = higher value.

**Clarity Grades** (GIA Scale):
– **FL (Flawless)** – No inclusions or blemishes (extremely rare, highest price)
– **IF (Internally Flawless)** – No inclusions, only insignificant surface blemishes
– **VVS1, VVS2** – Very, Very Slightly Included (microscopic inclusions)
– **VS1, VS2** – Very Slightly Included (minor inclusions invisible to naked eye)
– **SI1, SI2** – Slightly Included (might see inclusions at 10x magnification)
– **I1, I2, I3** – Included (visible inclusions, lower price)

**The Sweet Spot**: VS1 and VS2 clarity offer excellent value. Inclusions are invisible to the naked eye but the price is considerably lower than VVS grades.

**Pro Tip**: For engagement rings, SI1 clarity is often acceptable unless you’re very detail-oriented. Many people cannot detect these inclusions without magnification.

## 4. Carat Weight: Size Matters

**What It Means**: Carat weight measures a diamond’s mass. One carat = 200 milligrams. The term comes from carob seeds, which were historically used as a standard for weight.

**Why It Matters**: Larger diamonds are exponentially rarer than smaller stones. Carat weight significantly impacts price—sometimes more than the other C’s combined.

**Key Facts About Carat Weight**:
– Doubling carat weight doesn’t double the price—it increases exponentially
– A 2-carat diamond costs significantly more than two 1-carat diamonds
– A 0.9-carat diamond may cost noticeably less than a 1.0-carat stone (psychological threshold)

**Budget Considerations**:
– **Under 1 carat**: Best value; still significant size
– **1-1.5 carats**: Popular range for engagement rings
– **1.5-2+ carats**: Luxury and statement pieces

**Pro Tip**: Prioritize cut quality over carat weight. A well-cut 1.5-carat diamond will outshine a poorly cut 2-carat stone.

## How the 4 C’s Work Together

No single C is the most important—they work together to determine overall quality. Here are example scenarios:

**Scenario 1: Budget Option (~$3,000)**
– Cut: Very Good
– Color: H
– Clarity: SI1
– Carat: 0.75 carats
– Result: Beautiful, sparkly diamond with barely noticeable inclusions

**Scenario 2: Mid-Range (~$7,000)**
– Cut: Excellent
– Color: G
– Clarity: VS1
– Carat: 1.2 carats
– Result: Stunning, eye-clean diamond with excellent sparkle

**Scenario 3: Luxury (~$15,000)**
– Cut: Excellent
– Color: E
– Clarity: VVS2
– Carat: 2.0 carats
– Result: Premium investment-grade diamond with exceptional rarity

## Finding Your Perfect Diamond in Houston

At Houston Jewelry, we carry GIA-certified diamonds in all C grade combinations. Our expert jewelers can help you:

– Understand how each C impacts appearance and price
– Find the best value for your budget
– Create custom engagement rings with your chosen diamond
– Verify certifications and authenticity
– Provide lifetime cleaning and maintenance

Visit our Houston-area locations in Bellaire, Katy, The Woodlands, Tomball, Sugar Land, and more. Our jewelry experts will guide you through the selection process at no obligation.

## Key Takeaways

1. **Cut** drives sparkle—prioritize this quality
2. **Color** matters less than most think; H-I saves money invisibly
3. **Clarity** at VS1-VS2 level is virtually flawless to the eye
4. **Carat weight** determines size but increases price exponentially
5. **Balance all four** for best value and beauty

## Ready to Find Your Diamond?

Schedule a free consultation with our master jewelers. We’ll help you navigate the 4 Cs and find the perfect diamond for your budget and dreams.

**Houston Jewelry – Certified Diamond Experts**
Bellaire | Katy | The Woodlands | Tomball | Sugar Land | Kingwood | Galveston

How to Design Your Perfect Custom Engagement Ring in Houston

Your engagement ring should be as unique as your love story. While beautiful pre-made rings are available, there’s something truly special about designing a custom engagement ring that reflects your personal style, preferences, and budget.

In this guide, we’ll walk you through the custom ring design process—from initial inspiration to your one-of-a-kind creation.

## Why Choose a Custom Engagement Ring?

**Uniqueness**: Your ring will be one-of-a-kind, unlike mass-produced designs.

**Personalization**: Incorporate meaningful elements—birthstones, engravings, specific metals.

**Budget Control**: Design within your exact budget; no overpaying for features you don’t want.

**Quality Assurance**: Direct oversight of craftsmanship ensures excellence.

**Family Heirlooms**: Incorporate stones or metals from family jewelry.

**Perfect Fit**: Create a design that matches your lifestyle and personality perfectly.

## Step 1: Gather Inspiration

**Where to Find Ideas**:
– Instagram and Pinterest (save pins of rings you love)
– Celebrity engagement rings
– Fashion magazines
– Our Houston Jewelry showroom displays
– Family heirloom styles

**Create a Style Board**: Collect 10-20 images of rings you’re drawn to. Look for patterns—do you prefer solitaires or accented stones? Modern or vintage? White gold or rose gold?

## Step 2: Choose Your Center Stone

**Understand the 4 Cs**: Review our complete guide to cut, color, clarity, and carat weight.

**Stone Options**:
– **Diamond** – Classic choice, excellent durability
– **Moissanite** – Lab-created, more affordable, excellent sparkle
– **Sapphire** – Colored stone option (blue, pink, yellow)
– **Other Gemstones** – Ruby, emerald, or personal favorite

**Budget Allocation**: Typically, the center stone represents 60-70% of total ring cost.

**GIA Certification**: Ensure your stone comes with a GIA certificate verifying quality.

## Step 3: Select Your Setting Style

**Popular Settings**:

**Solitaire**: Single center stone, minimal band. Elegant and timeless.

**Halo**: Center stone surrounded by smaller diamonds. Maximizes sparkle, makes stone appear larger.

**Three-Stone**: Center stone with accent stones on either side. Symbolic of past, present, future.

**Vintage/Antique**: Ornate details, often featuring filigree and milgrain edges.

**Modern/Contemporary**: Clean lines, geometric shapes, minimalist aesthetic.

**Side Stone**: Accent stones along the band’s sides for added sparkle.

## Step 4: Choose Your Metal

**Gold Options**:
– **Yellow Gold** – Classic, warm tone, traditional choice
– **White Gold** – Modern, cool tone, pairs well with diamonds
– **Rose Gold** – Trendy, romantic, rose/pink hue

**Other Metals**:
– **Platinum** – Premium durability, naturally white, hypoallergenic
– **Silver** – Budget-friendly but less durable
– **Palladium** – Similar to platinum, slightly lighter

**Metal Durability**: Platinum is most durable; gold requires occasional maintenance.

## Step 5: Work with Our Master Jewelers

**The Design Consultation Process**:

1. **Meet with Our Expert**: We’ll review your inspiration board and discuss preferences.

2. **3D Rendering**: See a computer-generated model of your custom ring (optional but recommended).

3. **Materials Selection**: Choose final stone, metal, and settings from verified options.

4. **Sizing & Comfort**: Ensure the ring is sized correctly and comfortable for daily wear.

5. **Timeline Discussion**: Understand the crafting timeline (typically 4-8 weeks).

6. **Budget Confirmation**: Finalize exact costs before beginning work.

## Step 6: Ring Crafting

**Behind the Scenes**:
– Our master jewelers hand-craft your ring using traditional techniques
– Each setting is carefully shaped and refined
– Your center stone is expertly set and secured
– Final polishing and quality inspection
– Your ring is tested for durability and comfort

**Quality Assurance**: Every custom ring undergoes rigorous inspection before delivery.

## Step 7: Your Ring is Ready

**Final Inspection**:
– Verify all details match your design
– Inspect stone setting and security
– Ensure proper sizing
– Final polish for brilliant shine

**Documentation**: Receive a custom certificate of authenticity for your unique design.

## Custom Ring Design Ideas

**For the Romantic**:
Rose gold, cushion-cut diamond, halo setting, delicate band with engraved date.

**For the Modern Minimalist**:
White gold or platinum, cushion-cut diamond, simple solitaire, clean lines.

**For the Vintage Lover**:
Yellow gold, emerald-cut diamond, intricate filigree, milgrain edges.

**For the Budget-Conscious**:
Moissanite center stone, white gold, three-stone setting, accent diamonds.

**For the Unique Taste**:
Colored sapphire center stone, mixed metals, artistic setting.

## Custom Engagement Ring Pricing

**Budget Ranges**:
– **Under $3,000**: Moissanite or smaller diamond (0.5-1.0 carat), simple gold setting
– **$3,000-$7,000**: Diamond (1.0-1.5 carats), quality gold or platinum setting
– **$7,000-$15,000**: Premium diamond (1.5-2.5 carats), precious metal, luxury setting
– **$15,000+**: Exceptional stones, platinum, complex custom designs

**Payment Options**: We offer financing to make your custom ring affordable.

## FAQs About Custom Engagement Rings

**Q: How long does the custom design process take?**
A: Typically 4-8 weeks from design approval to finished ring.

**Q: Can I incorporate my family’s heirloom stones?**
A: Absolutely! Many clients combine sentimental stones with new settings.

**Q: What if I don’t like the final design?**
A: We’ll work with you on adjustments until you’re completely satisfied.

**Q: Is custom more expensive than pre-made rings?**
A: Not necessarily. Custom allows you to control costs and avoid paying for features you don’t want.

**Q: Can I upgrade my ring later?**
A: Yes. We offer resizing, stone upgrades, and maintenance services.

## Why Choose Houston Jewelry for Your Custom Ring?

✅ **Expert Jewelers**: 25+ years of custom design experience

✅ **Certified Stones**: All diamonds come with GIA certification

✅ **Quality Materials**: Premium gold, platinum, and gemstones

✅ **Personal Service**: Your jeweler works with you throughout the process

✅ **Lifetime Maintenance**: Free cleaning and inspection

✅ **Warranty**: Comprehensive coverage on craftsmanship

✅ **Local Locations**: Visit us in Bellaire, Katy, The Woodlands, Tomball, Sugar Land, and more

## Start Your Custom Ring Journey

Your engagement ring deserves to be as special as your relationship. Our master jewelers are ready to transform your vision into reality.

Schedule a Free Design Consultation: Meet with our experts to discuss your custom ring. No obligation, no pressure—just professional guidance to help you create the perfect ring.

**Houston Jewelry – Your Custom Ring Specialists**
Available in Bellaire | Katy | The Woodlands | Tomball | Sugar Land | Kingwood | Galveston

Upgrade Your Jewelry: Complete Guide to Our Diamond Trade-In Program

Life changes, and so do jewelry preferences. Whether you’re upgrading your engagement ring, trading in outdated jewelry, or simplifying your collection, our diamond trade-in program makes it easy to refresh your jewelry with minimal loss.

Here’s everything you need to know about trading in your diamonds and jewelry at Houston Jewelry.

## Why Trade In Your Jewelry?

**Upgrade to Modern Designs**: Your grandmother’s ring might be stunning, but maybe a modern aesthetic calls to you.

**Change in Lifestyle**: Perhaps your original ring doesn’t match your current style or daily activities.

**Financial Planning**: Unlock the value in jewelry you no longer wear.

**Sustainability**: Recycle precious materials responsibly.

**Combine Stones**: Merge multiple pieces into one spectacular custom design.

## How Our Trade-In Program Works

**Step 1: Get Your Items Appraised**
– Bring your jewelry to any Houston Jewelry location
– Our certified appraisers evaluate your items
– Assessment includes stone quality, metal purity, and current market value
– Appraisal is free and takes 15-30 minutes

**Step 2: Receive Your Trade-In Quote**
– We provide a competitive offer based on current market values
– You’re not obligated to accept—shop around if you wish
– Most trade-in quotes are good for 30 days

**Step 3: Apply Credit Toward New Jewelry**
– Use your trade-in credit toward any item in our store
– Apply credit to custom designs
– Combine with financing if needed
– Perfect for upgrading to your dream ring

**Step 4: Complete Your Purchase**
– Simple paperwork (typically 5-10 minutes)
– Instant credit applied to your new jewelry purchase
– Walk out with your beautiful new piece

## What We Accept for Trade-In

**Diamonds**:
– Loose diamonds
– Diamonds in engagement rings
– Diamond earrings, necklaces, bracelets

**Jewelry Metals**:
– Gold (any karat: 10K, 14K, 18K)
– Platinum
– Silver (sterling and above)
– Mixed metal pieces

**Gemstones**:
– Sapphires, emeralds, rubies
– Other colored stones
– Original stones from jewelry pieces

**Condition Doesn’t Matter**:
– Broken jewelry acceptable
– Damaged settings can be recycled
– Tarnished or darkened metals

## How We Determine Trade-In Value

**For Diamonds**:
– GIA certification (if available)
– The 4 Cs evaluation (cut, color, clarity, carat)
– Current diamond market prices
– Demand for similar stones

**For Metals**:
– Metal type and purity (stamping)
– Current precious metal spot prices
– Weight of material
– Recyclable precious metal content

**For Vintage/Heirloom Pieces**:
– Artistry and design value
– Vintage market appeal
– Rarity of materials
– Historical significance (if documented)

**Pro Tip**: Bring any GIA certificates, documentation, or appraisals you have. These help us provide accurate valuations.

## Trade-In Value Examples

**Example 1: Solitaire Engagement Ring**
– 1.5 carat diamond (G color, VS1 clarity)
– 14K white gold band
– Trade-in value: $4,200-$5,800 (depending on market)
– Applied toward: New 2-carat diamond ring

**Example 2: Vintage Gold Jewelry**
– Bracelet and necklace (combined 45 grams 14K gold)
– Outdated design
– Trade-in value: $1,200-$1,600 (based on gold spot price)
– Applied toward: Modern custom bracelet

**Example 3: Mixed Jewelry Collection**
– Old earrings, broken ring, necklace
– Various metals and stones
– Trade-in value: $800-$1,200
– Applied toward: New jewelry purchase or upgrade

## Frequently Asked Questions

**Q: How much will I get for my jewelry?**
A: Trade-in values typically range from 40-70% of the original purchase price, depending on condition, materials, and current market prices.

**Q: Do you buy jewelry or only do trade-ins?**
A: We primarily offer trade-in credit. If you need cash for your jewelry, we can discuss alternative options.

**Q: What if I have no idea what my jewelry is worth?**
A: Bring it in for a free appraisal. Our certified gemologists will provide a detailed evaluation with no obligation.

**Q: Can I trade in jewelry from another jeweler?**
A: Absolutely! We evaluate all jewelry regardless of where it was purchased.

**Q: How long does the appraisal take?**
A: Usually 15-30 minutes for most pieces. Vintage or complex items may take longer.

**Q: What if I’m not sure about trading in?**
A: No problem! Get a free appraisal and think it over. Quotes are typically good for 30 days.

**Q: Can I use my trade-in credit toward a custom design?**
A: Yes! One of the most popular uses of trade-in credit is creating a new custom piece.

**Q: Do I need the original receipt or documentation?**
A: Not required, but it helps. Bring any GIA certificates or receipts if you have them.

## Why Trade In at Houston Jewelry?

✅ **Certified Appraisals**: Our gemologists are GIA-certified

✅ **Fair Market Pricing**: We offer competitive trade-in values based on current market rates

✅ **No Pressure**: Free appraisals with no obligation to trade

✅ **Expert Selection**: Use credit toward any item in our collection

✅ **Custom Designs**: Create your dream piece with trade-in credit

✅ **Quick Process**: Most transactions completed in under an hour

✅ **Multiple Locations**: Visit any Houston Jewelry location for appraisals

## Real Stories: Why Our Customers Trade In

**Story 1: The Engagement Upgrade**
“After 10 years of marriage, I wanted to upgrade my engagement ring with a bigger stone. We traded in my original ring and got enough credit to purchase my dream 2-carat ring. The process was smooth and the appraisal was fair.” — Jennifer M., Katy

**Story 2: The Style Evolution**
“My engagement ring was beautiful but very vintage. I traded it in for a modern white gold solitaire. Houston Jewelry made it easy, and I absolutely love my new ring!” — Michelle R., Bellaire

**Story 3: The Collection Refresh**
“I had several pieces of gold jewelry I never wore. Rather than letting them sit, I traded them all in and created a brand new custom bracelet with the credit. Best decision!” — Sarah T., The Woodlands

## Start Your Trade-In Today

Ready to upgrade your jewelry? Visit any Houston Jewelry location for a free appraisal.

No Obligation. No Pressure. Just Fair Valuations.

Our experts will evaluate your jewelry and provide you with a quote. If you love it, apply the credit toward your new piece. If you want to think it over, take home your quote—it’s good for 30 days.

**Houston Jewelry – Trade-In Specialists**
Serving Bellaire | Katy | The Woodlands | Tomball | Sugar Land | Kingwood | Galveston

SHOP WITH US AND SUPPORT THE SHOP SMALL® MOVEMENT

As a small business, we’re thrilled to be a part of the Shop Small Movement, proudly backed by American Express. This movement is a nationwide effort to support and celebrate small businesses every day and everywhere. 

We’ve been a proud member of the Houston community since 1953, and it’s been exciting to watch other small businesses in the area flourish as well. 

When you shop at small businesses, you not only support our local economy but also promote thriving communities across the country. In fact, for every dollar you spend when you Shop Small, approximately 67 cents stays in the local community.* That’s something we can all get behind. 

Plus we warmly welcome all major credit card brands, including American Express® Cards, so you can pay for things you need in the way that’s most convenient for you.

Whether you’re looking for diamonds or other fine jewelry, you’re a part of something bigger when you Shop Small with us. We appreciate your year-round support!

*The statistic cited is an estimate based on calculations using data on small businesses with under 100 employees from the U.S. Small Business Administration, as reported in the 2018 Small Business Economic Impact Study conducted by Econsult Solutions, Inc. (ESI) on behalf of American Express.

Houston Jewelry October 2020 E-Newsletter

Phenomenal Gemstones

Magnificent Moonstone

Moonstone is a variety of feldspar minerals, the most widespread mineral in the earth’s crust. When these minerals combine and cool, they separate into alternating layers. When light falls between the layers, rolling across the gem’s surface and scattering in all directions, it produces the phenomenon called adularescence, the desirable, cool, soft shimmer and warm, glowing, mystical appearance of magnificent moonstone. 

18K rose gold, cachabon ring with 11.40 ct total weight moonstone and 0.36 ct total weight if diamonds: Price on Request

Feldspar minerals create body colors ranging from colorless to gray, brown, yellow, green, or pink, and the adularescence is usually a white to a silvery sheen. Rarely, colorless specimens of feldspar will produce a spectacular blue adularescence. This phenomenon is often called “blue flash” or “blue sheen” adularescence. These specimens are rare and extremely desirable. 

14k white fold pendant with 21.15 ct total weight moonstone and 0.23 ct total weight of diamonds: Price on Request

An even rarer occurrence is when moonstone exhibits a spectrum of iridescent colors, known as rainbow moonstone. This phenomenon occurs when white light is separated into its spectral colors while passing through the stone. 

18K yellow gold, little bird ring with oval cabochon cut rainbow moonstone and diamonds: Price on Request

Moonstone’s delicate beauty and its long-established legacy make it perhaps the most familiar gem-quality member of the feldspar group. One of Mother Nature’s treasures, moonstones like to be looked at, are admired for their sensual play of light and mystery, making them an ideal gemstone for jewelry with feminine aura. 

Sterling Silver earrings with black spinel, ruby, lapis, moonstone: Price on Request

TURN OLD GOLD INTO CASH

Turn your old, worn out, outdated gold jewelry into CASH. 

Now, take a look in the bottom of your jewelry box to find those single earrings, broken and dented chains, or the class ring you haven’t worn in years. Then turn all of it into cash.

Houston Jewelry will buy all of your unwanted gold and silver jewelry, regardless of what shape it’s in. We offer the best possible price at the time of transaction and will provide CASH on the spot. 

Visit Houston Jewelry today to see just how much your old gold is worth!

September 2020 News & Views

Seasonal Trends

Record High Gold Prices have people rushing in to sell their old gold & silver items to Houston’s award winning gold buyer, multi year BBB award winner, Houston Jewelry!

We Pay More for Gold!

The Fine Art of Ring Stacking

Today’s popular fashion trend is the wearing of numerous rings at once. Whether all on one finger, one hand, or on multiple fingers and both hands, there are no rules to ring stacking. Simply start with a focal piece and move outward. 

What is it you want to highlight? Possibly your favorite all-time go-to ring, a wedding, engagement, class, or birthstone ring. They’re your fingers; only you can decorate them to suit your personality and style. 

A modest approach. Start with your ring finger and add a second to your middle-finger. If you’re comfortable with the look, duplicate it on your other hand. Try mixing and matching a statement piece with a delicate design. If you’re using rings of the same size, highlight the middle finger by building a stack of two or three designs. 

Feel bold? Use the triangle method to balance your look. Since it is usually the longest, use your middle finger as the focal point, add a delicate ring to the top joint. Place another to the bottom joint of your ring finger and a third to the bottom joint of your index finger. For the more, the merrier look, add an inverted triangle to your other hand. 

Feel free to express yourself by experimenting with new shapes, widths, colored metals, and textures, plain or embellished with gemstones or diamonds. 

Did You Know?

Rings can harbor bacteria, although if washing your hands thoroughly and frequently with warm water and a non-abrasive soap, it shouldn’t be a problem. The CDC recommends using a hand sanitizer with a 60% alcohol-base, which is not harmful to jewelry. However, stay away from non-alcohol sanitizers as they typically use chlorine-based compounds which can be harmful and NEVER use ANY hand sanitizer on pearl jewelry! Confused? Be safe and bring your rings to us for a thorough cleaning. 

September Birthstone

Sapphire.

Second only to diamonds in hardness, sapphires are ideal for daily use and make beautiful additions to engagement rings. Sapphires are thought to ward off disease, bring peace and happiness, and have long been given as a token of love and loyalty.  

Mother’s Day Gift Ideas

Marvelous Morganite

It is the blend of pink and orange, typical in natural morganite, that makes it truly a peach of a gem. While this transparent, feminine, pastel colored gem is relatively a newcomer to gemstone jewelry, it is making a powerful statement in the world of jewelry fashion. 

Despite its delicate appearance, morganite is a durable gemstone, making it perfect for everyday wear and a great alternative to diamond when it comes to engagement rings. Morganite, while more affordable than diamond, has a high degree of brilliance like diamond, so no need to worry about sacrificing on sparkle.

This perfect pink gem is stunning when set in white or pink gold, making a dazzling addition to any jewelry wardrobe. Like emerald and aquamarine, morganite is part of the beryl mineral family. However, unlike emeralds, which tend to have a lot of inclusions, morganite gemstones are relatively free of inclusions, making them more eye-appealing and easier to care for. As an everyday gemstone, you will need to treat it with care. Heat exposure is not recommended and as with any fine gemstone, do not wear while using any type of household cleaner. 

Fun fact about morganite:

When a large quantity was discovered in the early 1900s by Tiffany’s chief gemologist, George Kunz (who also happened to be the personal gemologist of millionaire, bank tycoon, and avid gem collector, J.P. Morgan) Kunz named the gemstone in his honor. 

CAN’T STOP, WON’T STOP

Love, Anniversaries, and “Just Because”

Call, text or email and we will help you out!

The Best Gold Buyer in Houston!

El comprador de oro número uno de Houston!

Looking for a gold buyer in Houston? Don’t want to deal with a fly by night gold buyer that will low ball you only to be gone in six months. Deal with a company that has been a Houston Landmark for nearly 70 years. Houston Jewelry will purchase all your gold items for a fair and honest amount. Let’s face it, every woman has a few jewelry items they never wear anymore. The item may be out of style, it may be broken or it may just be attached to bad memories. The B.B.B. suggest when looking for a gold buyer in Houston to look for a long established company with a good reputation with the public. Well look no further, Houston Jewelry is the best choice as a Gold Buyer in Houston. A trusted jeweler like Houston Jewelry is one of the best and most practical ways to achieve the highest value for your unwanted gold items. Have an old broken gold chain? We will buy it! Lose a beloved earring and now only have one? We will buy it! Have an old ring that is way out of style? We will buy that! Have a wedding bandor engagement ring from a horrible past marriage? We know you don’t want that!! Do you have old dental gold? We will buy it!! If it is gold we will buy it! Have old silver flatware or silver plated flatware? We know none of your kids want it there is not an app to clean it. We will even buy that! Not only do you receive a immediate payement, we have the oppritunity to turn those old unwanted pieces of jewelry into stunning new designs while reducing the impact on the enviorment by reduceing the need to mine new gold, diamonds and gemstones.

As one of the top gold buyers in the Houston area, we do our best to take the upmost care of each and every customer as well as each and every piece of precious jewelry that we buy. We take pride in providing a fiar market value for your gold and precious metals while maintaining a strong relationship with our clients.

Houston Jewelry is the Best in Gold Buying!

Channel 2, 11, & 26 News have ALL found that Houston Jewelry pays the most, and have all pointed out that a FINE JEWELRY STORE is often the BEST place to sell your gold and diamonds!

We Accept It All!

We’re happy to a no obligation quote for any piece of old gold, silver, and platinum using our state of the art, non-evasive precious metal analyzer . Houston Jewelry is one of the only precious metals buyers to use Thermo Scientific Niton XRF to accurately assay every piece of precious metal, and not rely on the highly subjective, and often inaccurate acid testing methods. Once we have determined and verified the quality of your items, we’ll determine the fairest price for you based on the current spot price of precious metals. In addition, if you trade in your old diamonds & precious metals toward new fine jewelry, you’ll get up to 50% MORE than our already-market-leading cash price! You won’t find a better deal at any other gold buyer in Houston, TX.

Please rememeber, Houston Jewelry accepts more than just fine jewelry in good condition. We also accept broken jewelry, dental gold, watches and collector’s items like coins. Bring in any of your old gold items for evaluation by our professional precious metal buyers.

We are Houston’s Most Trusted Jeweler for a Reason!

We are the only gold buyer in Houston to:

  • Win the BBB Award for Excellence multiple times
  • To have an in house state of the art XRF assay lab
  • Simultaneous analysis of all precious metals
  • All of our scales are inspected and registered by the Texas Department of Agriculture
  • Fast, easy, and accurate karat sorting; results in less than 5 seconds
  • Faster, more comprehensive than fire assay with comparable accuracy

Our Process:

First we make an image of all the items you give us to analyze. Why do we do this. We want to assure our customers that we are giving them the price for every item they brought in. We feel this is a great piece of mind for our customers as well as avoiding any mistakes.Second we will analyze all your precious metals using our state of the art analytical equicpment which include: xray spectrometer, and specific gravity scale, electronic resitance testing, and lastly traditional acid testing if needed. This is much more accurate than just acid tests.Third we will weigh your jewelry on our Texas Department of Agriculture registered scales. All of this is done right in front of you. Nothing is taken out of eye shot from our customers. We will always make you the highest and most competitive offer we possibly can. No games! Just the best offer period!Once we have all the weights and types of precious metals you have, we will calculate the price based on the current New York spot price. We will also tell you how much we are currently paying in store. We do not make offers over the phone due to how many factors go into calculating the price we do not want to give you an inaccurate price EVER!Once we have calculated the total for you we will make you an offer. We always suggest for you to shop around before making a sale. Although we do pay more, we want you to be comfortable with the offer we make. Af ter all the offer is good for the entire day. You can always shop around and come back and we will honor the quotewe gave you.The only part left is for you to decide wether or not you would like to accept our offer. You are never under any obligation to accept an offer. If you do decide to sell we will issue a check for your items in a timely manner. We know you have other things to do.

Trade it in!

We offer 150% of the cash value when you trade in your old gold & broken jewelry towards the purchase new fine jewelry. No one else offers this. So if you have old dated jewelry you just wont wear anymore, why not trade it in for something fresh and fashionable.


Houston Precious Metals Dealers Lic #46590
Texas Precious Metals Registration Number 100308


Accredied by the Better Business Bureau
World's Top Jewelers
America's Best Jewelers

Santa’s Diamond Notebook

Dazzling Diamond Choices

When purchasing a diamond for a loved one or for yourself, the enormous amount of information to sort through can be quite overwhelming. Keep calm, we’re here to help you make a confident and educated decision. 

First, for whom are you buying this spectacular piece of diamond jewelry? Will this purchase involve a life changing event, represent a heartfelt gesture of love or gratitude? Or, is it an exciting, impromptu, self-purchase?

The diamond’s shape is an essential factor and you will want to consider what might be preferred by the person for whom you are buying it. Will it match their sense of style and will they be comfortable wearing it?

Today, there are a wide variety of diamond shapes to select from, most popular being the round, emerald, pear, oval, princess, cushion and marquise. It is the cut that describes the proportions and angles of a diamond. Many people confuse cut with the shape of a diamond. A well-cut diamond is one that will reflect light from one mirror cut facet to another and projects the light through the top of the stone. 

Color is yet another player. No longer is diamond jewelry limited to classic pure white, colorless gems. Thanks to advanced technology, fancy colored diamonds are among today’s gemstone best sellers. 

Carat is a diamond’s measure of weight, not size. One full carat is equal to 100 points, a ¾ carat diamond is the same as 75 points, etc. the cut and the mounting can make a diamond appear larger than its actual weight. 

Did You Know?

Men are no longer taking a back seat when it comes to wearing jewelry. While watches are probably the most useful piece, today’s gender-neutral accessories are all pieces men can use to complement an outfit. Whatever the occasion, you can’t go wrong with a metal or leather bracelet, diamond stud earring or a basic gold, stainless or sterling chain to add an edge to a simple outfit. Signet rings, cuff links and tie tacks are always a safe bet for a classic, sophisticated look.

December Birthstones

Turquoise and Zircon are both prized since Biblical times for their beauty and promise of prosperity. Tanzanite, a glittering purple-blue gem named in honor of Tanzania, where it was discovered in 1967, is today one of the world’s most popular gems.   

Steven Reiner Joins Houston Jewelry!

Steven Reiner
Steven Reiner GIA Graduate Gemologist joins the team of diamond professionals
at Houston Jewelry

People will forget what you said, forget what you did, but they will never forget how you made them feel. Steven Reiner is all about treating his customers as if every one of them was his only customer.  For over 44 years, the third generation in his family retail business, Reiner’s Fine Jewelry, he studiously adhered to a customer-centric focus in preparing, creating, and delivering engagement rings and other beautiful pieces of jewelry.  Steven’s story begins in 1980 in Carlsbad, California where he successfully completed the grueling and demanding course required of those who attain the title of “Graduate Gemologist in Residence from the GIA (Gemological Institute of America).  With the skills learned, Steven was able to make the most special life moments even more special for customers who entrusted such moments to him. Steven is a GIA AJP Accredited Jewelry Professional, a Member of the Accredited Gemologist Association, and a past Senior Member of the National Association of Jewelry Appraisers.

Rex Solomon and Houston Jewelry welcomes Steven Reiner into our family.  The Donsky-Solomon family and the Reiner family have been friendly competitors for three generations, and now we have the chance to collaborate.  Steven retired from his family business, Reiner Fine Jewelry, last spring.  Steven decided that he missed the trade and working with his clients in a family environment.  Steven found that Houston Jewelry would provide the perfect platform.  At his new location, Steven will offer the same exceptional service that his customers have come to expect.  When you visit Houston Jewelry, please take a moment to welcome Steven.  We are proud to bring his expertise and high level of customer care to our store.